There is a real need for maintaining a healthy heart and body these days, with the age of convenience being upon us as a society it is all to easy to neglect our bodies in favour of the quick fix. This is not and never will be a solution to our fast paced way of living, the body is not designed to be starved and gorged it is a ‘machine’ of sorts and as such requires care and attention and to be cared for and maintained correctly.

You wouldn’t run your car on empty or fill the tank up then try and race it up a hill, it just isn’t practical and will only serve to reduce the performance of the car and shorten its working life. Well sadly that rule applies to the human body too.

Being fit and general fitness is not something that is in any way new to us. It has been engrained into our psyche since we were young and all around us are images of fit and toned bodies showing the results of exercise. This however is the crux of the problem, we search for the fast track and the quick fix to get those results, we buy into the marketing jargon that promises ‘super ripped abs’ in a week and a flat tummy in next to no time. The human body doesn’t work like that and the models that are represented in the images are often air brushed and live such a disciplined lifestyle to maintain that look that it becomes an obsession not a healthy one.

There is a way that we can all get into shape and that is to respect ourselves and our bodies, understand that the need to get in shape shouldn’t be for a summer holiday it should be for the rest of our lives and so the need for a change of lifestyle becomes apparent.

To cushion our fall there are many ways in which we can pamper ourselves so that when the time comes to don the tracksuit at least we will look good. Women’s fitness wear is just the ticket, you can find a whole host of top name brands and designers who produce and sell women’s fitness wear for all sizes and abilities. The aim of this influx of designer women’s fitness wear is to ensure that those of us who hated the idea of getting fit until it became fashionable will be catered for and those who wanted to get fit regardless of whether it was the “thing to be seen doing this season” can wear clothes that they like and feel good in.

It may sound a little cynical, but using women’s fitness wear as a driving force to get women to take up and maintain a healthy lifestyle is a very clever and socially responsible ploy from these women’s fitness wear brands and should be applauded rather than criticised. Let’s hope this trend continues long into the future and that the range of sizes and designs of fitness wear encourages people of all sizes into the gym.